Multi-Channel Listing Software

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BigCommerce Inventory Sync

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BigCommerce Inventory Sync

If you want to set up an e-Commerce store, then BigCommerce will definitely be the best option for you. It is one of the leading e-Commerce platforms and is used by millions of people across the globe. The best thing about BigCommerce is that you don’t have to be an expert in coding. Even if you lack the technical skills, the intuitive interface will easily help you set up your site.

Now, there are many sellers who sell both online and offline. In 2015, BigCommerce integrated with Square so that omnichannel merchants have the power to process payments via a single interface. This is a massive advantage for them because it will significantly reduce accounting errors. Since this integration has been such a hit, users have been demanding for integration among the various channels so that there is no probability of overselling. BigCommerce has listened to the demand of the user’s and they announced dual inventory syncing with Square POS. This will make it very easy to manage and operate an omnichannel business. In fact, BigCommerce inventory sync was the first system integrated with Square.

This new feature will enable you to do the following tasks:

  1. You will now be able to import your product catalog to Square POS or your online store.
  2. When you are selling through two mediums, it can become quite difficult to manage both simultaneously. There is a high probability of overselling. However, now since your inventory will be automatically synced, there are no such worries.
  3. As per the demand, you will be able to adjust the stock levels.
  4. Since everything will happen automatically, you don’t have to track the changes via a spreadsheet. Your job will become much easier.

All the users have had a positive experience so far. With the help of Big Business analytics, it is also possible to track which items are being viewed the most and which products are being sold through which channel. You can analyze the results and manage your business accordingly.

It doesn’t matter whether you are just starting your business or you have been in the industry for a lot of years, the software of is going to benefit you a lot. You will also be able to save a lot on labor costs. Apart from labor costs, you will also be able to save a lot of time which can be spent on more productive tasks.

Multi-Channel Listing Software

What is this multi-channel listing you may ask? Well, this simply refers to that process whereby you list different services as well as products on different digital properties. In previous years this process used to be been done only through doing promotions of these services and products in brick and mortar stores and also in catalogs. Online store owners can these days list their products on multiple channels through the use of an e-commerce platform provider. The basic idea of multi-channel listing software is to sell through many channels whereby these channels could refer to either a sales channel or a marketing channel.

A sales channel is, therefore, a platform of technology whereby a customer can search for or purchase products within an application or given website.

A marketing channel though is different in that it promotes products available for purchase elsewhere. Therefore it is not necessary for multichannel software that links with them to download orders. It is also not necessary for them to handle customer support

People who own online stores can really benefit from listing their products on multiple channels because it will allow them to reach a new and wider audience and this is a sure way for them to increase their sales.

There are many benefits of multi-channel listing


  • It allows for e-commerce companies to get through to more customers and interact with them more frequently.
  • It also allows buyers to engage with the company also and when they are able to do so chances of them buying more products becomes more than that of the shoppers using single channels.

With multi-channel listing software one can do the following:

  • Upload your images in bulk.
  • Customize the descriptions and shipping information for each of your products.
  • Easily make certain changes to some attributes of the products such as the titles, prices, shipping information and descriptions.
  • Analyze and report on the profits made, sales made and much more.
  • Search with upgraded filters to find out which other products are not yet listed.
  • It makes management of your listings easier through management tools existent which include:

a) Inventory & Channel Management. You can manage your inventory in such a way that you prevent overselling, avoid wasting time and quickly grow your business;
b) Other tools of management include: restocking, web store connectors, sector solutions and feed management.

These tools vary in functionality. One could be more powerful in carrying out a specific task than the next or could be weaker than the next tool.

Examples of multi-channel listing software include: Rakuten, eBay, Magento, Bigcommerce, Woo-commerce, Sears, Shopify, Amazon among others.

A great multi-channel listing software should basically be able to take your currently listed products and copy them to the channels of your choice. Each listing should be unique to its targeted customers. The software should at least meet close to or more than eighty percent of your needs as a business owner. It is therefore very important to do your homework in terms of research on what multi-channel listing software is perfect to ensure your business grows faster.